With this book Timothy Matanovich closes the missing link between selling the value of your solution and reaping the benefits for your efforts. A must read for all sales forces that have spent heavily on selling value training only to learn that they cannot defend their value proposition facing the purchasing organization of their customers.”
– Andreas Goldman, Partner, New Leaf Partners
Profitable Technology Services Pricing is premised on the supposition that:
- Technology services are different, certainly different than technology products and different even from pure services
- They therefore merit their own approach to pricing.
In Profitable Technology Services Pricing, you’ll discover:
- The power of Value-Based Pricing and its direct link to Superior Profits.
- Practical frameworks and tips to address both the strategic and execution sides of value-based pricing.
- A defined process to tackle the challenge of pricing services by value.